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Home » writing

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How to write an Engaging Blog Post – 9 Practical Tips

July 5, 2023 By Irene

Starting a blog and continuous posting is essential as we are in a time of the world where most people make searches online. Search is made for businesses, ideas, direction, information of all kinds. When you read a blog post, it is somebody’s knowledge and ideas that he has put down for your consumption, giving you the knowledge or information you are looking for.

1.Goals for blogging

A person must have a goal for setting up a website or a blog.  Here are a few reasons for setting up a blog:

  • To motivate and inspire. 
  • Educate and inform
  • Personal development
  • Clarity of mind
  • Form a group 
  • Earn an income
  • Show expertise

A blog brings you in touch with an audience interested in what you have to say; and for a business, it may be to generate leads.  A blogger can generate revenue or just get pleasure from doing something you love in new ways.  This reduces boredom, you get to learn new things, acquire new skills, and become more useful in other endeavours of life.  Connection is made with many others which may not be possible with an offline endeavour.

Blog Post Writing Tips
Blog Post Writing Tips

2.Blog topics for Beginners

Most people will say they don’t know what to write about or what to say.  But sit still and think of it!  After which you’ll realise all the things you know that you’ve been telling or teaching people, motivation, step by step insights, petty talk, are all aspects of blogging. The only thing is to bring that knowledge online in whatever form you choose.  

Listed hereunder, are categories of blog topics: 

  • Lifestyle – memoirs, personal, health, food; 
  • Education – career, marketing, entertainment, sports; 
  • Arts and culture – painting, poetry, story telling, photography etc.
  • Reviews – book, personality, product, news etc.
  • Entertainment – comedy, film.

This is by no means an exhaustive list. Please let me know which category your niche belongs to in the comments section..

3.How to find your niche on Social Media

After thinking through your audience you’ll have to search for them online.  This means signing up to various social media platforms too.  When I put a simple term into twitter ‘interested in cuisine’,  the first search result was an image talking about people visiting Japan, which comes with sightseeing and naturally tasting their food.  Right away you have more search terms like a geographic area, sightseeing, and food – three keywords in all.  Make the same search on facebook and you’ll find different results like utensils, domestic cookware, recipes, etc.  It is possible that going to other sites will reveal more terms you can use.  You can also put the search term directly into Google. Write down what you’d like to say to them topic by topic.

4.Blog topics for Beginners

Most people will say they don’t know what to write about or what to say.  But sit still and think of it!  After which you’ll realise that all the things you know, and you’ve been telling or teaching people, like motivation, step by step insights, petty talk, are all aspects of blogging. The only thing is to bring that knowledge online in whatever form you choose.  

Listed hereunder, are categories of blog topics: 

  • Lifestyle – memoirs, personal, health, food; 
  • Education – career, marketing, entertainment, sports; 
  • Arts and culture – painting, poetry, story telling, photography etc.
  • Reviews – book, personality, product, news etc.
  • Entertainment – comedy, film.

This is by no means complete. If yours is not in the list, please let me know in the comments section.

Blog Categories
Blog Categories

5.You can write about one or more of anything that interests you.  For example,

  • places visited, 
  • people met, 
  • foods taken, 
  • interesting events, 
  • photography. 
  • your business
  • religious articles

6.Blogging means different things to different people.  When you heard about blogging what came to mind?   Young people talking about fashion, entertainment, sports, gossip, food etc?  These are all good blogging topics.  Additionally, I’ve listed some more below:   

  • moms i.e people with children, 
  • crafts, 
  • cuisine, 
  • brewing medicines, 
  • electricals, 
  • ebooks – old books repurposed because of the sheer value they offer to prevent them from extinction, 
  • pets, 
  • travels etc 
  • your career, 
  • Daily activities

Some more examples are:

  • places visited, 
  • people met, 
  • foods taken, 
  • interesting events, 
  • photography. 
  • your business
  • religious articles

Blogging can make a business visible, increase conversions and revenue etc.  Create a space in your normal schedule and start writing, or making videos if that’s what you want.

7.Blog post Template

A blog or website must have a layout that can be easily followed by visitors. Blog posts must also be arranged in a way that makes them easy to find.   This also means the writer must have a style or format that he uses all the time.  This kind of template can be used for all your posts.  Using a template is advantageous because it makes writing faster, saves time as the formula is already there for you to follow, is easier, and makes you more efficient.  This should however not limit new additions and improvements that can be made with time. 

A blog post template can be made up of the following:

  • Research/review new plus existing knowledge,
  • Outline /draft heading and subheadings, listicle, how-to guide, comparison;
  • Outline – opening sentence or paragraph, a voice/writing style, body of post, new information, solution, and conclusion;
  • Images/videos
  • Authority or knowledge of subject;
  • Consider income opportunities – call to action;
  • Edit;
  • Publish /promote
  • Practice, rinse and repeat

What style would you like to use in your writing?  Have you noticed the same style in some websites and on social media?  Would you want to write like a journalist or write reviews or comparison posts?   Are you going to write about the same things from your own angle?  Go for what resonates with you.  No matter the topic, write about it naturally, that is not to copy anyone’s writing word for word.  

8.Benefits of blogging 

If blogging or websites were not important, people would not visit  them all the time.  We know people read blogs to be entertained, get news, compare product prices, search for new information, etc.  A way to keep the audience or readers engaged is to sometimes write clear and concise information with some humour.

9.Tools to Improve your writing

  • Google docs, sheets, slide presentation
  • Word doc, excel, powerpoint
  • ABC or spelling check to check spelling and grammar, or
  • Grammarly or alternatives

Do you remember searching social media?  Promote your post there.

Have you enjoyed or benefited from this post? If yes, please leave me a comment and share.

Filed Under: Blog, How to Start a Blog Tagged With: writing

HOW TO START A BLOG IF YOU DO NOT HAVE A NICHE

May 21, 2020 By Irene Leave a Comment


 

How to start a blog if your dont have a Niche
How to start a blog if you don’t have a Niche

 

Do you want to start a blog and yet think you don’t know what to write about?  It is really difficult for some bloggers when starting out to know what to write about. But we are writing all the time, isn’t it?

Everything online needs content in some form, whether it is

  • a blog post,
  • Whatsapp message,
  • YouTube video,
  • podcast,
  • social media posts.
  • text on images

You name it.  We are communicating in writing now more than before.

Why own a blog or website?

When you have a blog, it’s your very own virtual property, you can add anything to it and make it look the way you want.   Changes to social media may not unsettle you or affect your blog.  Secondly, as you advance you’ll realise that a website is required for most of the things you’ll like to do online.

Finding a niche to brainstorm about

Note that not immediately finding a blogging niche idea is not a new thing.  It took many successful bloggers several years to find traction; and it may take you some time to find one that meets your desires.

I faced the same roadblock.  It took time for me to settle on a stated interest.

Maybe you’ve seen some websites or social media pages you like and follow, or comment on.   Are there other angles you can direct on your own, vis a vis your current engagements online?

A niche, which is the topic to write about, can be targeted. A smaller segment of the general interest is generally chosen so that it can be easy to reach the intended audience.  For example, ‘girl-child’ instead of ‘all children’.

What about content.  Does it scare you?

Blog content can be put together by jotting down your thoughts on anything related to your daily life; as a lifestyle blog, and using many topics grouped into categories.  By so doing, you may even develop new interests and find out that you have much knowledge to easily write on.  Start with a free wordpress.com or Blogspot blog.  Write as much as you want, anytime you can.  Write up to between 350 and 500 words or more.

If you have no idea what to choose for a niche, this should not stop you.  Start by writing about everything you are interested in or have some knowledge about.  Write, using several topics grouped into menus, categories, and tags.  In a sense, it is a lifestyle blog. You don’t need to be perfect here, nor think about search engine optimization as yet.  As you continue with that, your flare for some of the topics will flow naturally. With time, some niches will be revealed for you to choose from.

Write as though you are offering the information to someone searching for it.

Changing a Blog Niche

Are you already blogging and would like to refocus or make a completely new blog because you are now certain of what to do? Go ahead and do it.

Steps to take

  • Write out by hand or type in a word doc.
  • Have a URL e.g. mysite.wordpress.com or mysite.blogspot.com, where ‘mysite’ is your URL. It can relate to your niche or not, and can always be changed.  There are several tools you can put your niche name into to see if someone is already using it.  Like name.com and godaddy.com.  Nowadays, most sites and WordPress itself and some hosting sites offer this service.  When you are sure of the name, go and get the domain from wordpress.com or Blogspot.
  • Use whichever URL is not being used by anyone.
  • After writing use Grammarly or other writing resources to edit it.

Now that you know how to start a blog without a niche, put your plans into action.

Did you enjoy this post?  If yes, please leave me a comment and share it.  Thank you.

 

 

 

 

 

 

 

 

 

Filed Under: Blog, How to Start a Blog, How to start a blog Tagged With: blogging, blogs, changing blog niche, writing

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